ABOUT

You’re passionate about your brand and have a vision for your products, but navigating production—especially in China—feels overwhelming. Maybe you’ve struggled with finding the right partners, miscommunications, inconsistent quality, or felt like no one truly understood your needs.

You’re not just looking for cheaper options; you want better quality, reliable processes, and a partner who can bridge the gap between your creative ideas and efficient production.

China is one of the best markets that can provide advantages that many other countries cannot, such as:

  • A bigger offer of technology
  • An immense material offer
  • A much more efficient production
  • A better finished product including the packing way

In fact, China remains the world’s largest producer of apparel, accounting for 32.8% of global garment exports.

Anything is possible in China, when you are ready to invest in the right partners. However, doing business in China can also be a risky endeavor!
25% of small brands that source from China report experiencing major production setbacks, such as entire batches of goods being rejected due to a production being different from the order placed.​ These issues can result in significant financial losses, especially if the brand is relying on seasonal & trends sales.
I am here to help you avoid taking these risks and do your production right!
WITH SHELLY’S WAY
  • Get access to a network of reliable sourcing partners and manufacturing companies
  • Get guidance from an expert with extensive experience in both fashion design and production in China
  • Get hands on support to avoid costly mistakes, save time and generate profits without compromising on quality
As a multicultural fashion designer with over seven years of experience in development and production in China, I have collaborated with more than 10 brands and successfully overseen the shipment of over 30 containers of apparel.
Navigating the complexities of production in China wasn’t easy—I started with little knowledge of the field but quickly became a problem solver, learning the intricacies of the industry the hard way.
In fact, my experience in China revealed how a seemingly simple process can become unnecessarily complicated without the right information and communication. The cultural differences were the biggest challenge—many people approach the Chinese industry with the misconception that it’s as simple as pressing a button and everything will magically fall into place. They often don’t understand the unique mentality and organizational methods of the Chinese market, which can appear unstructured to outsiders but are highly systematic in their own way.

I also noticed how many clients assume that producing in China is always the cheapest option, without realizing that quality often depends on what you’re willing to pay. It’s not like shopping on AliExpress—what you pay is what you get.

Witnessing these frustrations and misunderstandings motivated me to create a company that helps people navigate these challenges and produce more effectively.

At Shelly’s Way, I bridge the gap between your creative vision and China’s complex production landscape. My unique approach combines years of hands-on experience with a deep understanding of both Western and Chinese cultures.

Over the years, I’ve built a trusted network of over 300 reliable factories, each vetted through successful collaborations or thorough research. By maintaining strong relationships, I ensure they’re ready to support my clients’ needs, no matter where they’re located.

SHELLY'S WAY FLOW

I developed my own methodology for establishing an efficient and well-structured production process. This approach emphasizes clear communication and organizes collaboration with Chinese factories into three distinct phases. Each phase highlights critical priorities to ensure a seamless and effective workflow.

Know more about my method and download my production checklist.
Weather I manage the production FOR YOU, do it WITH YOU, or take you on a SOURCING TRIP to China; I guide you through every step, ensuring clear communication, attention to detail, and a smooth process. By focusing on quality, strategy, and building trust with reliable suppliers, I help you make producing in China efficient, transparent, and tailored to your brand’s needs
For instance, I helped a client reach a 30% increase in profit margin by reducing production costs without compromising product quality! With my support, many other clients managed to double production output by identifying and onboarding additional factories while streamlining processes, shortened development timelines for new garments, and accelerated sourcing through my unique research methods in China’s vast markets.

Testimonials

“I own a sports product company in the USA. For about two years, I handled production on my own until everything suddenly came to a halt. The factory stopped responding, and I was stuck with no idea what to do. Shelly helped me so quickly—she gathered all the necessary files, details, and contacts. Within less than a week, she identified the communication issue, and we were able to resume production.”
ROYHome Sport Machine - USA
“As an Israeli and USA-based company, we faced challenges during the pandemic, unable to travel to China and struggling to operate efficiently. We hired Shelly to create a remote production process, and with her help, we managed to grow our production by 30%. She helped reduce costs and made working from afar much easier for us.”
ADIKAFast Fashion Brand - Israel & USA
“I approached Shelly for help in sourcing products and bringing fresh ideas to our business. We sell in the USA and have worked with China for over 10 years. She created technical files for us, which we hadn’t used before, significantly reducing production errors. She also lowered our costs and streamlined the entire process.”
PISO Limited LTD.Tea & Lifestyle Products - USA
“We wanted to start a wholesale project from scratch. We had experience with fabrics but had never made garments and didn’t realize how complex it would be. In just six months, Shelly helped us develop collections, find factories, and set up everything we needed, all while achieving our goals of top-quality products at great prices.”
TAGWholesale Clothes, Slow Fashion - LATAM

Working with me means transforming your production experience into a smooth, successful journey. Together, we’ll turn your creative vision into reality, ensuring every step—from development to delivery—is efficient, transparent, and stress-free. By leveraging my expertise and extensive network of trusted factories, you’ll save time, reduce risks, and achieve the quality your brand deserves.

With my guidance, you’ll gain the confidence to navigate production in China, elevate your products, and position your brand for long-term success. 

This isn’t just about making garments—it’s about building a process that sets you apart and takes your business to the next level.

There are three ways I support my clients do that, depending on where they are in their journey:

YOUR PRODUCTION IN CHINA

DONE FOR YOU

Save yourself the frustration and hassle of managing your production from far. Get hands on support in each stage, from design, pre-production, production to shipping. Minimize the risks of miscommunication and choosing the wrong sourcing or manufacturing partners to produce your garments.

LEARN MORE

DONE WITH YOU

Feel more secure with an expert by your side to help you access the information and sourcing partners you need. Make the right decisions and manage effectively the manufacturing process from design, sourcing, pre-production, production to shipping.
LEARN MORE

SOURCING TRIPS

Visit the fairs and unique markets and that you won’t find online. Meet with the right potential sourcing an manufacturing partners. Get inspiration to elevate your designs and your brand. Leave with your oder ready to be delivered.
LEARN MORE

WANT TO AVOID TAKING RISKS AND LOSING MONEY WHEN PRODUCING IN CHINA?

There are many common mistakes and challenges most clothing brands run into when producing in China
Get your FREE checklist and discover Shelly’s Way methodology to do your due diligence and make sure that you are well prepared each step of the process.

You have never produced in China and are wondering if you are ready?
Take the quiz to know
Start Your Risk Free Production in China

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